How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 01.07.2025 06:03
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Perception
Will Trump's tariffs harm the USA?
Place
Good marketing is doing this well.
Price
A father of 3 felt healthy. Then a routine screening found a rare, deadly illness. - CBS News
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Processes
European Mars orbiter spies crumbling crater 'soaked in layers of Martian history' (photo) - Space
Product
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
People
Almost all unmarried pregant women say that the fetus resembles the father, study finds - PsyPost